How To Create A Lead Magnet For Affiliate Marketing Fast

Do you want to create a high-quality lead magnet?

In this article, I reveal the 4 advanced steps that help you to create a valuable lead magnet quickly.

Moreover, you will discover the two types of lead magnets that convert the most, according to research.

Let's get started...

What is the target audience?

The target audience is a group of potential customers who require your product or service to solve a specific problem.

To create a powerful lead magnet, you need to define your target audience and determine their needs. Then, craft a catchy lead magnet accordingly.

For example,

Target audience: Overweight Women

Needs: Weight loss and belly fat solution

Location: USA

Age: 40 Years And Above

The purpose of a lead magnet is to encourage people on your website or landing page to join your email list and become leads.

If you don’t specify your target audience properly, your lead magnet funnel may not convert visitors into leads, and as a result, you will lose money on ad spend or content creation.

Here is a step-by-step guide to market research that can help you find your target audience online.

YouTube is the second-largest search engine with billions of videos. People come to YouTube to watch a specific video to solve a problem.

Here is how to do market research on YouTube to find your target audience.

Step 1: Go to YouTube and enter your topic in the search bar—for example, yoga.

Step 2: Click on “Filters” and choose “This year” and “View count.”

Step 3: Look at 10 videos with at least 50,000 views each.

For instance, Yoga videos have gained millions of views, showing that yoga is a popular topic. Many people are interested in watching yoga-related content.

Step 4: Identify at least 5 to 10 related YouTube channels to explore the topics they cover in their videos and to get ideas for your lead magnet.

Facebook groups are communities where people seek answers to their questions and solve problems.

Here's how to find your target audience on Facebook Groups.

Step 1: Go to the Facebook search bar and enter a topic, such as headache.

Step 2: Select “Groups” from the left menu bar.

Step 3: Look for 10 groups with at least 5000 to 10,000 members each.

Step 4: Open each Facebook group and see what topic they are discussing.

Take notes on the problems people are suffering from.

Here is step by step guide on how to use google search to find your target audience.

Moreover, review a few blog posts to get ideas for your lead magnet and content creation.

Decide in advance what type of lead magnet you want to use on your funnel to generate leads.

Is it a book or a video training?

There are many types of lead magnets marketers use for lead generation purposes, such as:

According to GetResponse’s 2020 study, short forms of both video and written text, such as video and ebook samples, convert higher than other forms of lead magnets.

This survey indicates that using only a 10-minute video or 500-word report as lead magnets allows you to generate more leads.

I usually use free books in my lead funnel because they show my expertise and skills, which allows visitors to trust me, which leads to conversions.

After selecting your target audience and type of lead magnet, It’s time to start creating your lead magnet practically.

There are 5 proven ways to create a high-quality lead magnet to satisfy your target audience’s needs and motivate them to join your email list.

Do you have some knowledge or expertise in a subject? If yes, you can use it to create a high-value lead magnet.

Having skill or expertise in a field helps you to cover a topic from every point and provide better solutions than your competitors in a market.

Additionally, this method allows you to create a valuable lead magnet without paying your hard-earned money for outsourcing and writers.

Select a topic and start writing 500-1000 words about it; make it a free PDF guide and use it as a lead magnet for your favorite funnel or webpage. That’s it.

AI is another option to use and create a valuable lead magnet. There are many AI platforms, such as ChatGPT and Gemini.

The secret to generating high-quality AI content is to give proper instructions to the AI platform on what to create for you, also called AI prompts.

I mean, give details and step-by-step guidance to generate content according to your needs and wants.

Without proper instructions, AI will generate low-quality content that can not satisfy your target audience's needs.

I strongly recommend giving instructions for the AI platforms in detail to generate a helpful lead magnet for you.

Outsourcing involves hiring someone to create a lead magnet for you.

This can include various types of content, both written and video.

There are specific websites that connect employers with freelancers to produce content for different business models.

For instance, if you wish to create a free ebook, these websites allow you to hire a freelance writer to compose it for you.

The quality of the content will vary based on your budget.

To ensure high-quality work from freelancers, it's advisable to provide them with an outline and avoid requesting content without specific instructions and details.

Select a freelancer from the outsourcing website and check the number of reviews to see what others are saying about them.

Positive reviews often help in choosing a good freelancer to work with.

When evaluating a potential freelancer, it's essential to review samples of their previous works to ensure they align with your requirements and expectations.

For instance,

if you come across a sample of a completed project, such as a book, examine its structure carefully.

Check for elements like a table of contents, headings, and subheadings, as well as the overall quality of the writing.

This will help you determine whether their style and presentation meet your standards.

I avoid selecting a freelancer who writes about various topics and niches. I prefer one who specializes in a particular niche.

For instance, if a freelancer covers general digital marketing, I would choose one that focuses solely on SEO.

This approach allows me to receive high-quality SEO articles from freelancers because they understand the subject thoroughly and provide detailed coverage of the topic.

PLR stands for private label rights. In fact, these products can take the form of a book, video, article, report, etc.

Fortunately, you can get these products and edit, rebrand, and use them as a lead magnet or freebie for your funnel or landing page.

IDPLR.com is my favorite site that gives you access to high-quality PLR products for free.

I always recommend editing the PRL products and customizing them by adding your knowledge and ideas to make them unique and valuable.

Many affiliate offers on platforms like ClickBank, DigitStore24, and JVZoo provide free lead magnets for affiliate marketers.

You can access these lead magnets through the offer's sales page at no cost and use them in your funnel to generate leads.

The design of your lead magnet is essential because it attracts people’s attention and motivates them to sign up for your freebie.

Support your video with data and stats.

because it gives your video more authority and allows the target audience to believe in your offer or expertise.

For example,

Your landing page converts above 40% if you use video lead magnets on your landing page, according to Google.

Prompt Advice is an advanced AI platform that helps you create high-quality lead magnets such as e-books, reports, checklists, or video scripts using pre-made AI prompts.

If you don't have time to create a lead magnet to generate leads, therefore, you can try Prompt Advice.

Systeme.io is an all-in-one digital marketing platform that helps you create an engaging lead funnel using 100+ funnel templates for free to host your lead magnet and set up email automation.

It's a great chance for newbies to take advantage of this system and avoid paying for funnel builders and autoresponders.

Canva is a designing tool for online businesses. It gives you access to thousands of done-for-you templates.

I use this free tool all the time to create any type of design, such as lead magnets, e-books, and video designs.

I select a template from Canva, change the color and font a little, and add related images, then download it.

The 100+ PLR course is a package that includes more than 100 online courses in different niches with PLR and MRR rights.

You can edit and rebrand these courses and use them as lead magnets on your funnel without any legal issues.

If you want to give people a powerful lead magnet such as an online course, you can check 100+ PLR courses.

I showed the 4 steps to create a powerful lead magnet for your funnel to generate leads.

Focus on step 1 first which helps you to determine your target audience and discover their pain points.

According to research, videos and e-books are the two highest-converting types of lead magnets.

Do you know the #1 digital asset for affiliate marketing? download my free book here...